Elephant, Donkey, Moose: Heckendorn is featured speaker at PRSA CommEx

SCG Projects Director John-Henry Heckendorn presented at the Public Relations Society of Alaska's Summer Conference this weekend. CommEx was attended by hundreds of communications and advertising professionals from across Alaska and the lower'48. In his presentation titled "Elephant - Donkey - Moose: Local Political Campaigns on the Last Frontier," Heckendorn discussed new strategies for political communication in urban and rural Alaska in the aftermath of the 2014 US Senate Race (the most expensive per capita political race in US History.) 

Heckendorn was joined at the conference by SCG Creative Director Joshua Corbett, and featured three campaign videos produced by Corbett.  

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